Resolution

Client
Ichilov – Medical Tourism
Industry
Medical
What we did
Branding | Visual Identity | Art Direction | Visual Communication

The re-branding project for the medical tourism department at Ichilov Medical Center aims to transform its identity and enhance its global appeal. Our initiative focuses on creating a modern, patient-centric brand that reflects the exceptional medical expertise, advanced technologies, and personalized care offered at Ichilov.
By developing a cohesive visual identity and engaging communication strategies, we seek to position Ichilov Medical Center as a premier destination for international patients seeking world-class medical treatment. Our project encompasses updating the department’s logo, website, and marketing materials to ensure a consistent and inviting image that resonates with patients from diverse cultural backgrounds.

In addition to the visual and communicative overhaul, the re-branding project emphasizes the importance of delivering an outstanding patient experience. We are working on streamlining the patient journey, from initial contact through to follow-up care, ensuring a seamless and supportive experience at every touchpoint.

This re-branding initiative not only aims to increase global awareness but also to solidify Ichilov’s reputation as a leading medical tourism hub, attracting patients worldwide seeking top-tier medical care.